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Host Agency or Travel Franchise: Are You Truly An Independent Business Owner?


Independently owned and operated.

This phrase gets thrown around quite a bit in the business world. But when you take a step back, it becomes clear that the lines can sometimes get blurred of what constitutes being truly independent.

In this blog, we're on a journey to explore the differences between host agencies and travel franchises and trust us, it's a ride worth taking. Because knowing the ins and outs of these distinctions can be a game-changer for your travel business.

Along with cost, another important factor to consider when choosing the right travel network for you is flexibility and exclusivity.

Here's the scoop: Your prospective travel network's affiliation agreement holds the key to the kingdom of independence. Can you run your business as you envision, with you in the driver's seat, on your own terms while still being part of that network? Or will you be tied down by a bunch of "thou shalt nots"?

Networks differ in terms of affiliation flexibility and exclusivity, so be sure to do your homework ahead of time to find the best fit for your business.

Take franchise contracts, for instance. They can be quite the rulebook, a bit like the bossy aunt who tells you what to do at family gatherings. They are usually far more restrictive and controlling than host agreements and usually require you to follow specific guidelines outlining how your business is to be operated. They might dictate how, where and when you run your business. Some even go as far as to say you can't relocate or sell your business without their permission or limit your ability to adapt to changing market conditions.

Now, here's the fun part - the nitty-gritty details of your contract. Does the contract require you to book all your travel exclusively through that one network? Are you obliged to pay a percentage of the gross sale, even if you've had to sweeten the deal with discounts? Trust us; it's more of a head-scratcher than rocket science. Paying 3% of the gross sale might actually leave you with less in your pocket than paying 20% of the net commission.

But guess what? There's a place where independence truly reigns supreme. At Avoya Travel®, we keep it refreshingly simple. As an Independent Agency in the Avoya Travel Network™, the "how, where and when" of your business is all up to you, as long as it's done with Integrity and Professionalism™.

Independent Agencies in the Avoya Network are not locked down to an exclusive agreement.

When you join forces with Avoya for your independent travel business, you'll enjoy the liberty of running your business your way. Plus, we've got a treasure trove of unrivaled resources and cutting-edge technology including our award-winning Travel Agent Education Powered by Avoya program to help you build a solid foundation for your business and become a certified travel professional.

So, what are you waiting for? Become a part of the #1 travel network today! Fill out the form below and get started today!

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